I am ashamed to say that this is something I have heard a few times recently… 
It can be difficult as an organisation that centres itself around our customers “pain points” to accurately keep all our services at the forefront of their minds. As our Industry is constantly changing and our customers’ needs ever adapting, we pride ourselves on keeping well ahead of the curve in diversifying our service offerings. 
With lots of investment being made into people and technology, we are entirely committed in being the flag-bearer for great quality, honest and reliable solutions to our customers and the wider community. 
 
Here’s a reminder of the services we currently provide for our customers to save them time, money and hassle. 
 
• Manned Security 
Security Officers 
Concierge Officers 
Retail Security 
 
• Mobile Security 
Keyholding & Alarm Response 
Mobile Patrols 
Locks & Unlocks 
Customer Escorting 
Void Property Inspections 
 
• Electronic Security 
CCTV Installation & Maintenance 
Intruder Installation & Maintenance 
Access Control Installation & Maintenance 
Fire System Installation & Maintenance 
 
• Cleaning & Facilities 
Office Cleaning 
External Retail Cleaning & Maintenance 
Maintenance & Repairs 
Out of Hours Call Service 
 
• Insurance Compliance & Property Management 
Waste Removals 
Drain Downs 
Property Securing 
Locksmiths 
Electrical & Plumbing 
Building Works 
Maintenance & Repairs 
 
• Rental Security Systems 
Rental CCTV Systems 
Rental Intruder Systems 
Rental Temp Barriers & Blocks 
 
• Life Saving Systems 
Defibrillation Units Installation & Maintenance 
Fire & Evacuation Systems 
Fire Extinguisher Servicing 
Lockdown and Barricade Systems 
 
This may be seen as a blatant plug, but I truly believe that it is in the interest of my network to let them know we are able to help them in any situation they may face, in the same honest and committed way we approach all of our existing business. 
 
Our client portfolio and range of services speak volumes about our ability to adapt to change and service our communities offering our unique industry experience. 
 
After discussions with my team, it may seem like telling your customers what you do is basic sales strategy, but when you offer multiple core specialities and have a diverse range of problems to solve, you can sometimes overlook other things you could add real value to your partners and clients. 
 
It might be worth reflecting on all the things you have to offer your network and do your customers truly know everything you have to offer? 
 
Dan Mottram 
White Star Security 
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